Sintons, the award-winning North East law firm, has announced a significant boost to its strategic growth team with the appointment of Deborah Johnson as Business Development Lead.
Deborah’s arrival marks a high-profile return to the firm. Having previously served as Sintons’ Media Relations Manager where she led the firm’s PR and communications strategy, she returns to take a pivotal role in driving new business initiatives and expanding the firm’s market presence.
With an extensive background in professional services and a deep understanding of the legal landscape, Deborah will work closely with the firm’s partners to identify emerging opportunities and strengthen client relationships across its diverse practice areas.
David Pritchard, Head of Business Development and Marketing at Sintons, welcomed the appointment: “We are thrilled to have Deborah back at Sintons. She joins us at a time of incredible momentum for the firm. Her previous experience here, combined with her sharpened expertise in the wider market, makes her the ideal person to lead our business development efforts. Deborah understands our culture, our clients, and our ambitions, and her insight will be invaluable as we continue to scale.”
Deborah Johnson, newly appointed Business Development Lead, commented: “It’s a fantastic time to be joining and returning to Sintons. The firm has an enviable reputation for excellence, but it’s the current energy and the clear vision for the future that made this opportunity so compelling. Having previously managed the PR and communications side of the business, I’m excited to apply that experience to a broader strategic role and help drive the firm’s continued success.”
The appointment comes during a period of sustained growth for Sintons, which continues to be recognised for its commitment to providing a full-service legal offering to both individual and commercial clients. Deborah’s role will be central to ensuring the firm remains at the forefront of the legal sector in the North East and beyond.



