Pay for a Day


One of the North East’s leading businessmen and his wife have pledged their support to an initiative to help raise vital funds for the Marie Curie Hospice Newcastle.

Adam Serfontein and his wife Rachael have donated £6,584 to the Pay for a Day project, which covers the cost of funding specialist round-the-clock care for 24 hours at the Hospice.

The couple have chosen December 18th as the day they will fund, and hope to encourage individuals, groups and businesses to follow their lead in the season of goodwill by donating or committing to fundraise for the Hospice during 2016.

Mr Serfontein, managing director of The Hanro Group – one of the region’s largest commercial property companies – is a Pro Chancellor and Deputy Chair of Northumbria University and a board member of NE1, Newcastle’s business improvement company. He also sits on Marie Curie Hospice Development Board, which has raised around £500,000 in the last four years. The funds help maintain and develop the hospice, which provides specialist care for people with terminal illnesses coupled with support for their families.

He said: “Through Pay for a Day, individual people, couples – like Rachael and I – groups or businesses can fund 24 hours of care at this fantastic Hospice. We chose December 18th because it is exactly a week before Christmas, and is a very fitting time to think of people for whom time is limited, and their families and loved ones. It is a privilege to be able to do this.

“As this is the ‘season of goodwill,’ there is no better time of year to donate, or to commit to fundraising throughout the course of 2016. To know you are helping to sustain the vital care and outstanding levels of support the Hospice provides is a very good feeling. People don’t come to Marie Curie to die; they come to live. To enable the fantastic team to help these people and their families, just for one day in that quest, is a great thing to be able to do.”

Lisa Wilson, Fundraising Manager at the Marie Curie Hospice Newcastle, said: “We are so very grateful for Adam and Rachael’s generosity and are delighted to receive this donation, which will fund 24 hours of specialist care for our patients. Pay for a Day allows fundraisers to nominate a date that is personal to them, and they can be sure that whichever date is chosen, they will be making a real difference to the lives of people with terminal illnesses and their families.”

For more information on Pay for a Day, contact Lisa Wilson.


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